POWER HOME REMODELING GROUP

The words "home remodeling" conjure up anything but happy thoughts.  So if you’re going to be the leader in the industry, you have to shake things up.

Power Home Remodeling is one of the largest home remodelers in North America. They came to us needing a brand refresh and a message to stand behind. We discovered that Power helps people realize their dreams in two ways—improving homes and advancing careers. 

 

 

Brand manifesto

 

brand awareness campaign

 

Postcards

 

Employee Recruitment

Instead of the traditional table and pamphlets at a recruiting fair, we'll set up barber shops in the middle of city squares, offering free haircuts in exchange for learning more about careers at Power.  

 

RADIO spots

 

Sales piece for Door-To-Door Salesmen

 

Branded Materials for Installers

 

Designers: Matt Gribben, Patrick Macomber